Blog

A place where we share news, tips, and insider information on all things Marketing and Sales Automation Software

State and Country Validation

A lot of companies make use of strict validation on country and state values within their CRM system. What this usually entails is for some countries like the United States and Canada, only specific province or state values are allowed. For the majority of other countries however, any value is

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Custom Subscription Center

A client approached us with a request for a custom built subscription center to handle multiple channels of communications with their clients. They use Marketo for their marketing communications, and did not want the default global unsubscribe to be the only option. This way, both clients and prospects would be

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Salytics Tag Manager

I love Marketo’s user interface. It’s friendly, intuitive, and generally pleasant to look at. That being said, it isn’t exactly efficient for mass repetitive tasks like updating program tags. To update program tags within the UI you have to click on the program, click on the setup tab, edit the

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Marketo Summit!

Are you going to Summit? Salytics is once again excited to be a Sponsor at the Marketo Summit in beautiful San Francisco! We’ll be at Booth S546 this year, right near the center on the way back to the food! This year we will be debuting a brand new tool

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Marketo Certified Solutions Architect (MCSA)

At Salytics, we pride ourselves on providing the best service to all of our clients. Our hands on approach from strategy to execution allows us to partner with your organization for all of your Marketo needs. We realize that there are a lot of different agencies and consultants out there

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Subscription Centre

A client approached us with a request for a custom built subscription center to handle multiple types of communications with their clients. They used Marketo for their marketing communications, and did not want the default global unsubscribe to be the only option as their large scale and scope required several

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Record Locking in Salesforce

In the last post, we looked at implementing a custom version of the Salesforce vote object to avoid potential record locking issues for custom objects. We did this with a child helper object that contained the data, which was then rolled up onto the parent object. But what if we

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